The Hallé Orchestra: Branding Campaign
Ahead of its 2026/27 Season Launch, I’m so excited to be able to share my for The Hallé Orchestra (@the_halle) shot on location in Manchester earlier this year.
At the heart of the new identity is a reimagined version of the Hallé’s iconic ‘H’ — a sweeping lettering first introduced in the 1960s, now reworked as a graphic device that interacts with type and images. Developed by lettering artist Dan Forster (@danforster), the elegant motif also captures the essence of an infinity symbol — a nod to the constant innovation at the heart of the Hallé’s enduring passion for music.
This was such a fun commission to work on, and I couldn’t be happier with the results. The opportunity to work alongside world class musicians is something I will never take for granted, and so I’m absolutely thrilled to be able to share this work with you today.
As usual, I couldn’t have accomplished any of this without an amazing team - credits below! Thank you so much to Liz, Pete, Bonnie, Sharyn, and the rest of the team at the Hallé.
CREDITS:
Client: The Hallé Orchestra @the_halle
Agency: EDIT @editbrandstudio
Photography: Drew Forsyth @_drewforsyth
Assistants: Orrin Saint-Pierre @orrin.pierre & Naomi Kane @itsnaomikane
Hair & Makeup Artists: Lois Pickup @loispickup_mua & Charlotte Hubbard @cmlh__makeup
Research: Indigo
Typography: @danforster
Website: cog
